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Supporting the Red Ribbon Campaign: Soldier’s Guide
What is the Red Ribbon Campaign?
Following the murder of DEA Agent Enrique Camarena by drug traffickers in Mexico City, angered parents and youth in communities across the country began wearing Red Ribbons as a symbol of their commitment to raise awareness of the destruction caused by drug use. The National Federation of Parents (NFP) organized the first Nationwide Red Ribbon Campaign and in 1988, NFP sponsored the first National Red Ribbon Celebration.
The Red Ribbon mobilizes communities to educate youth and encourage participation in drug prevention activities. It is the oldest and largest drug prevention program in the nation, reaching millions during Red Ribbon Week (October 23rd-October 31st) each year. This year’s theme, “Love Yourself, Be Drug Free” was submitted by a 7th grade student from New York. The Department of Defense has supported the Red Ribbon Campaign since 1990.
How can I help?
Have a conversation with your children, nieces and nephews, or younger brothers and sisters about substance abuse prevention
ü Talk about the importance of living healthy and drug-free. Share stories about living drug-free as a Soldier and encourage alcohol and drug-free activities on the weekends and after school.
ü Express your disapproval of abusing alcohol or misusing prescription drugs. Talk about the dangers of binge drinking and prescription drug abuse.
ü Read and sign the “Drug-Free” pledge with your child. Learn more at http://redribbon.org/pledge/.
ü Enter the Red Ribbon Photo Contest for a chance to win an iPad for you and your family - and $1,000 for your child's school. Learn more at http://redribbon.org/.
Support the Red Ribbon Campaign in the school your child, niece/nephew, or younger sibling attends
ü Visit the classroom to talk about living drug-free as a Soldier in the US Army.
ü Help organize a “Wear Red T-Shirts” Day for the classroom.
ü Help your child/niece/nephew/sibling make a sign or poster about Red Ribbon week and being drug-free to hang in the classroom.
Share the Red Ribbon Campaign with the rest of your community
ü Organize a “Wear Red T-Shirts” Day at your civilian workplace
ü Support nationwide campaign activities. Learn more at http://redribbon.org/downloads/NFP_RedRibbonGuide2014-Download.pdf.